Part of Competitor Analysis
Quarterly Strategy Review
Every 90 days under Competitor Analysis: refreshed competitor map, refreshed rank read, refreshed conversion benchmarks, plus an action list scoped against the next quarter’s budget.
- Retainer, per lead or per close
- A named outcome, in writing
- Reports into the Friday read
Tell us about your business
Reply within one business dayBefore and after
Where you are, and where this gets you.
Today
The last competitive read happened 14 months ago. A competitor launched a new category and you didn't notice. Your top channel decayed 40%. The QBR slide deck says everything's fine.
After the engagement
Refreshed competitor map every 90 days. Channel decay caught before it shows up in the revenue line. An action list scoped against next quarter's budget. Three stakeholders sign off in the same room.
What ships
The work, named up front.
Each line is something you can open, read, or log into when the engagement ends.
- Refreshed competitor analysis (rank, spend, channels)
- Refreshed conversion benchmarks against your data
- Next-quarter action plan with named experiments
- Live workshop with marketing + sales + founder
- Written deck handed off post-review
How it runs
Sprint by sprint.
Week 1
Pull refreshed competitor + rank data
Week 2
Analyze against last quarter's benchmarks
Week 3
Workshop + action plan handoff
Fit
Who this is for, and who it is not.
We would rather tell you now than three sprints in.
A good fit if
- Series A operators managing a quarterly board cycle
- PE-backed marketing leads inheriting a stack
- Service businesses with multi-location expansion plans
Not the right fit if
- Teams without a defined strategy to refresh against
- Brands changing direction so often a quarterly cadence is too slow
What we will not ship
- Quarterly reviews that don't tie to last quarter's actions
- Workshops without the right people in the room
- Action lists without named owners or due dates
What we need from you
- Previous quarter's data (last review or baseline)
- Calendar slot for the workshop (90 minutes)
- Attendees: marketing lead, sales lead, founder
Sits under
Questions owners ask
About Quarterly Strategy Review.
Why every 90 days instead of annually?
Who attends the review?
Can the review happen virtually?
From our blog
Worth reading before you call.
Competitor Analysis · SEO
The Competitor Analysis Every SMB Should Run Before Spending Another Dollar on Marketing
Most SMBs guess at what their competitors are doing. The real picture is sitting in plain sight, and it changes how you spend.
Read itSEO · Competitor Analysis
Automating Keyword and Competitor Research With AI
Your competitors' best pages and your buyers' real questions are public. The only question is who reads them first, and how often.
Read itProfessional Services · Competitor Analysis
Who Is Actually Searching for Your Firm: Market Sizing for Professional Services
Most firms market on instinct. The ones that win start with the number: how much real demand exists, and how much of it you can take.
Read itCase Study · Retail
Best Barns: Rebranding a Product Brand for the Search Era
Customers are seeking Best Barns at retail partners like never before. Here’s the work behind it.
Read it
Not sure this is the one?
Tell us what you are seeing. We will tell you whether this is the fix, which plan fits, and what we would skip.
Frontend Horizon, Dallas, TX
Your site should be paying for itself. Let's find out together.
Take ten minutes with us. You will leave knowing where your site stands and what we would do first, whether or not you hire us.
- Monthly retainer
- Pay per lead
- Pay per close
- A written read every Friday